ANALISIS EFISIENSI KINERJA HUB LOGISTIK PT TANGGUH KARIMATA JAYA
Marwin Keby, Willy Abdillah, Prof., Dr., M.Sc.,
2026 | Tesis | S2 MANAJEMEN (MM) JAKARTA
Kinerja
suatu negara dapat diukur dari beberapa faktor yang dimana salah satunya adalah
kinerja logistiknya. PT Tangguh Karimata Jaya sebagai Perusahaan yang bergerak
di bidang logistik mengambil peran dalam industri logistik transportasi dengan
menyediakan jasa trucking untuk container, pengurusan dokumen dan depo atau
gudang penyimpanan peti kemas dengan tujuan untuk mempertahankan eksistensi dan
memperluas pangsa pasar di industri logistik terlebih untuk ekspor dan impor.
Beberapa kendala ditemukan dalam kegiatan operasional Perusahaan yang inefisien
yang akhirnya berakibat pada tidak tumbuhnya laba Perusahaan.
A country's performance can be measured by several factors, one of which is its logistics performance. PT Tangguh Karimata Jaya, as a company engaged in logistics, plays a role in the transportation logistics industry by providing trucking services for containers, document management, and container storage depots or warehouses with the aim of maintaining its existence and expanding its market share in the logistics industry, especially for exports and imports. Several obstacles were found in the Company's operational activities, which were inefficient and ultimately resulted in the Company's profits not growing.
This study aims to evaluate the company's operational performance using several methods by conducting Data Envelopement Analysis, Value Chain Analysis, and SWOT analysis. This study also provides recommendations in formulating appropriate improvement strategies for the company to fix its inefficient operations.
Based on the results of the analysis, the company has several branches, such as Semarang, which are experiencing inefficiencies due to gaps between branches influenced by the skill gap among employees in Semarang and the heterogeneity of infrastructure in the Central Java region. Therefore, the company needs to implement improvement strategies that focus on expansion volume, digitization of its logistics system, consolidation between existing hubs, and centralization of employee recruitment.
Kata Kunci : Industri Logistik, Analisi Data Envelop, Analisis Rantai Nilai , Analisis SWOT.