Preferensi Coaching Karyawan Generasi Y

NOVIA DWI LANNY P, C. Budi Santoso, Dr., M.Bus

2018 | Tesis | MAGISTER MANAJEMEN (KAMPUS JAKARTA)

Tesis ini bertujuan untuk mengetahui preferensi coaching Generasi Y di Perum Perhutani. Metode yang digunakan dalam penelitian ini adalah kajian deskriptif yang bertujuan untuk mempelajari atau mendeskripsikan mengenai karakteristik suatu kelompok karyawan yang dalam hal ini merupakan Generasi Y (rentang lahir tahun 1980-2000). Data yang digunakan adalah data primer, yang diperoleh dari Skala Preferensi Coaching yang dibuat oleh Knight (2010). Populasi penelitian ini adalah karyawan Generasi Y dengan sampel penelitian karyawan Generasi Y Kantor Pusat. Total responden pada penelitian ini sebanyak 101 orang, 62 responden merupakan karyawan laki-laki dan 39 responden merupakan karyawan perempuan. Hasil penelitian menunjukkan bahwa preferensi coaching karyawan Generasi Y Perum Perhutani untuk kategori Who adalah coach yang ahli di bidang pekerjaan (M=4.12) dan coach Profesional (M.4.14). Kategori What yaitu coaching berhubungan dengan bidang pekerjaan (M=4.02), pengembangan kepemimpinan (M=4.13), pengembangan karir (M=4.07) dan keterampilan berkomunikasi (M=4.07). Kategori When yaitu coaching dilaksanakan mingguan (M=3.65) dilaksanakan pada jam kerja normal (M=3.82) dengan durasi coaching 1 sd 2 jam (M=3.43). Kategori Why adalah coaching membantu pengembangan diri (M=4.50), coaching membantu pengembangan profesional (M=4.35), dengan coaching dapat belajar tentang diri sendiri (M=4.20), coaching membantu tentang bagaimana cara orang lain melihat (M=4.01) dan coaching membantu mengeksplor solusi kreatif (M=4.15). Kategori How yaitu pelaksanaan coaching tatap muka (M=4.41), dilaksanakan terstruktur (M=4.11) dan perusahaan membayar biaya pelaksanaan coaching (M=4.16). Kategori Where coaching dilakukan ditempat kerja (M=3.97) dan coaching dilakukan di luar tempat kerja (M=3.68). Dengan demikian, organisasi dapat membangun budaya coaching dengan konten program berdasarkan preferensi karyawan agar tepat sasaran tujuan serta pelaksanaannya.

This thesis over-looked at the coaching preferences of Generation Y in Perum Perhutani. The method used in this research is descriptive study that aims to study or describe the characteristics of an employee group which in this case was Generation Y (birth range 1980-2000). The data used are primary data, obtained from Coaching Preferences Scale made by Knight (2010). The population of this research are Generation Y employees and samples are employees of Generation Y Head Office. Total respondents in this study were 101 members, which are 62 respondents were male employees and 39 respondents were female employees. The results of this study indicate that the coaching preference of Generation Y Perum Perhutani for the Who's category is the coach or expert in his or her chosen fields (M = 4.12) and a professional coach (M.4.14). What’s category is coaching related to the job field (M = 4.02), leadership development (M = 4.13), career development (M = 4.07) and communication skills (M = 4.07). When’s category showed the coaching is held weekly (M = 3.65) and performed during business hours (M = 3.82) which is lasted about 1 to 2 hours (M = 3.43). The Why category showed coaching can help personal growth (M = 4.50), coaching can help develop professional growth (M = 4.35), learn about him or her self (M = 4.20), also coaching helps on how others perceive (M = 4.01) and coaching can explore creative solutions of a problem (M = 4.15). How’s category showed coaching that occured face to face (M = 4.41), implemented structure (M = 4.11) and company paid for it (M = 4.16). Where’s category showed coaching be done at workplace (M = 3.97) and coaching be done outside the workplace (M = 3.68). Thus, the organization can build coaching culture with a program content based on employee preference for the right goal and its implementation.

Kata Kunci : coaching, generation Y, preference, culture, management, perum perhutani.