Optimalisasi Pemanfaatan Teknologi Digital Layanan Museum di Era Pandemi Covid-19 dan Implikasinya Terhadap Ketahanan Organisasi

Yudha Pandu Pamungkas, Dr. Iva Ariani, M.Hum dan Dr. Saryani, M.Si.

2023 | Tesis | S2 Ketahanan Nasional

Pandemi Covid-19 telah memunculkan paradigma baru bagi masa depan museum dengan dihadapkan perkembangan teknologi digital yang kian masif. Penurunan kunjungan museum akibat pembatasan aktivitas masyarakat, membuat pengelola museum mencari langkah inovasi untuk mempertahankan eksistensi museum di era digital. Penelitian ini bertujuan untuk menganalisis optimalisasi penerapan teknologi digital layanan museum di era pandemi Covid-19 dan menganalisis implikasinya terhadap ketahanan organisasi Museum Pusat TNI Angkatan Udara Dirgantara Mandala, Lanud Adisutjipto, Yogyakarta. Penelitian ini menggunakan metode penelitian kualitatif dengan pendekatan studi kasus, dan teknik pengumpulan data melalui : (1) observasi, (2) wawancara, (3) dokumentasi, (4) kepustakaan dan (5) internet. Subjek penelitian ini terdiri dari 8 orang informan pengelola Museum Pusat TNI Angkatan Udara Dirgantara Mandala, Lanud Adisutjipto dan 3 orang informan dari Kasenkom Lanud Adisutjipto, Kasi Permuseuman Dinas Kebudayaan DIY dan Kurator Digital TNI Angkatan Udara. Hasil penelitian ini menunjukkan bahwa upaya optimalisasi penerapan teknologi digital layanan museum dilakukan melalui optimalisasi jaringan eksisting, pengembangan kompetensi SDM melalui pelatihan, regenerasi personel dan meningkatkan efektivitas serta efisiensi kerja. Hasil optimalisasi pemanfaatan teknologi digital berupa adanya virtual tour museum, podcast, peningkatan aktivitas digital di media sosial; peningkatan produktivitas kerja; peningkatan skill personel serta efektivitas dan efisiensi kerja terpenuhi. Implikasi pemanfaatan teknologi digital layanan museum terhadap ketahanan organisasi, dapat direpresentasikan dalam sebuah profil ketahanan, dimana pada aspek kesadaran situasi dan manajemen kerentanan dasar masuk dalam kategori sedang dan aspek kapasitas adaptif masuk dalam kategori kurang. Indikator aspek kapasitas adaptif yang kurang dapat memengaruhi tingkat keberhasilan optimalisasi dalam mendorong digitalisasi layanan museum di era digital. 

The Covid-19 pandemic had given rose to a new paradigm for the future of museums in the faced of increasingly massive developments in digital technology. The decline in museum visited due to restrictions on community activities had made museum managers looked for innovative stepped to maintained the existence of museums in the digital era. The aimed of this studied was to analyze the optimization of the application of digital technology for museum services in the era of the Covid-19 pandemic and analyze its implications for the organizational resilience of the Dirgantara Mandala Indonesian Air Forced Central Museum, Adisutjipto Air Forced Base, Yogyakarta. This researched used qualitative researched methods with a case studied approached, and data collection techniques through: (1) observation, (2) interviews, (3) documentation, (4) literature, and (5) internet. The subjects of this researched consisted of 8 informants from the management of the TNI Air Forced's Central Museum, Dirgantara Mandala, Adisutjipto Air Base and 3 informants from the head of the Central Communications Adisutjipto Air Forced Base, head of the museum of DIY Culture Service and the digital curator of The Indonesian Air Force. The results of this research showed that efforts to optimize the application of digital technology in museum services carried out through optimizing existed networks, developed human resource competencies through trained, regenerating personnel and increased worked effectiveness and efficiency. The result of optimizing the used of digital technology included virtual tour museum, podcast, increased digital activity on social media; increasing worked productivity; improved personnel skills and achieving worked effectiveness and efficiency. The implications of used digital technology in museum services for organizational resilience could have represented in a resilience profile, where the aspects of situational awareness and basic vulnerability management was in the moderate category and the adaptive capacity aspect was in the poor category. Indicators of aspects of adaptive capacity that was lacking could influenced the levelled of success of optimization in encouraged the digitalization of museum services in the digital era. 

Kata Kunci : Optimalisasi, Teknologi Digital, Layanan Museum, Pandemi Covid-19, Ketahanan Organisasi