PENGARUH PEMBERITAAN COVID-19 DI MEDIA DARING TERHADAP KESADARAN KEBIJAKAN KESEHATAN PADA ERA PASCA PANDEMI (Survei pada Pengunjung Plaza Ambarrukmo Yogyakarta)
Ashar Khoirurrozi, Massageng Widagdhaprasana MMktgComs
2023 | Skripsi | Ilmu Komunikasi
The COVID-19 pandemic has passed since the announcement of the termination of the
Implementation of Restrictions on Community Activities (PPKM) in Indonesia and the world
health organization (WHO) declared it to stop the COVID-19 emergency status. However, in
reality, COVID-19 is not over, there are still fluctuations in COVID-19 cases that cannot be
predicted in the future. That way, COVID-19 in the post-pandemic era should not escape
supervision and research. The government is trying to prevent the transmission of COVID-19
by continuing to push for the implementation of the health protocol policy and the second
booster vaccine. Knowledge of prevention and control of COVID-19 is also continuously.
echoed through online mass media so that people know and understand. However, this needs
to be balanced with public awareness in implementing it. Therefore, researchers are interested
in seeing whether public awareness in implementing health policies can be influenced by
exposure to media reports about COVID-19 or not. This study uses the concept of exposure to
media coverage by Ardianto, et al (2017) and Yontef regarding the concept of awareness. The
result is that awareness in implementing health policies in the post-pandemic era is influenced
by exposure to online media coverage. These two variables also have a positive influence,
which means that the more people read news about COVID-19 health policies, the higher their
awareness of implementing health policies such as health protocols and vaccinations.
Kata Kunci : COVID-19, pasca pandemi, kebijakan kesehatan, terpaan media