PENGEMBANGAN MODEL INDIVIDUAL DAN COLLECTIVE TRUST TERHADAP TEKNOLOGI-4.0 (Kasus: Penggunaan Aplikasi E-Wallet Go-Pay bagi Street Food Outlet di Yogyakarta)

NOFIAS FAJRI, Dr. Eng. Titis Wijayanto, ST, M.Des; Dr. Mirwan Ushada, STP, M.App.Life.Sc

2019 | Tesis | MAGISTER TEKNIK SISTEM

Perkembangan teknologi 4.0 telah masuk lebih jauh ke dalam kehidupan sehari-hari, trust pada teknologi 4.0 ini menjadi masalah kritis. Tujuan penelitian ini adalah untuk menciptakan model yang valid dan reliabel yang dapat merepresentasikan individual trust dan collective trust pekerja street food outlet di Yogyakarta. Tinjauan teori kepercayaan diidentifikasi secara spesifik berdasarkan human based trust (propensity trust), human machine trust (trust for technology), trust for information technology dan collective trust. SEM PLS digunakan untuk membangun model. Delapan hipotesis awal digunakan dalam pengembangan 36 item individual trust dan 20 item skala collective trust. Penelitian ini dilakukan pada bulan Maret-Juli 2019 dengan 200 responden (pekerja street food outlet mitra usaha Go-Pay) di Yogyakarta. Konstruksi struktur model menggunakan PLS SEM dengan bantuan perangkat lunak WrapPls. Hasil analisis model diperoleh bahwa satu hipotesis ditolak dan tujuh hipotesis diterima. Variabel trust for technology (TT) dan trust for information technology (TIT) adalah variabel yang memiliki pengaruh signifikan terhadap individual trust (IT) dengan nilai koefisien jalur masing-masing sebesar 0,450 dan 0,370. Variabel environmental trust (ET) mempengaruhi secara signifikan terhadap collective trust (CL) dengan nilai koefisien jalur 0,75 dan diikuti oleh variabel organizational trust 0,21. Hasil uji model menunjukkan bahwa variabel individual trust tidak memiliki pengaruh yang signifikan dan tidak membentuk model formatif terhadap variabel collective trust berdasarkan nilai path coeficient sebesar 0,042 dan p =0,27, sehingga kedua model ini memiliki bentuk model reflektif. Diartikan bahwa model collective trust yang mempengaruhi individual trust

As technology 4.0 penetrate futher into the everyday environments, trust in these technology 4.0 has became a critical issue. The perpose of this research was to create a valid and reliable model that could representative individual trust and collective trust of street food outlet workers. Assesment of current trust theory identified measureble spesific to human based trust (propensity trust), trust in human machine (trust for technology), trust for information technology, collective trust. SEM PLS was used to construct the model. Eigth hypotesis subsumed the development of the 36 items individual trust and 20 items collective trust scale. This research was conducted in March-July 2019 with 200 participants who worked in street food outlets which have used Go-Pay system in Yogyakarta. The construction of the model structure used PLS SEM with WrapPls software. The model analysis results obtained that one hypothesis was rejected dan seven hypotesis were accepted. The trust for technology (TT) and trust for information technology (TIT) variables are variables that have significant influence on individual trust (IT) with path coeficient values of 0.450 and 0.37 respectively. The environmental trust (ET) variable influences collective trust (CL) significantly with the path coeficient value of 0.75 and followed by the organizational trust variable of 0.21. The model test results show that individual trust variable does not have a significant effect and does not form a formative model to collective trust variable based on path coeficient value is 0,042 and p value =0,27, so that these two models have a reflective model. It means that the collective trust model affects individual trusts

Kata Kunci : individual trust, collective trust, e-wallet, trust for technology, trust for information technology