The Power of Humor

ARIA NOTHARIA A W, Fathul Himam, Drs, M. Psi., M.A., Ph.D., Psikolog

2019 | Skripsi | S1 PSIKOLOGI

Abstrak. Pertumbuhan start-up di Indonesia berkembang pesat setelah penggunaan internet yang masif pada masyarakat Indonesia. Pertumbuhan start-up ini di sisi lain juga dapat memicu pertumbuhan ekonomi. Namun iklim start-up yang tidak kondusif dan penuh ketidakpastian membuat pelaku start-up gulung tikar. Terdapat salah satu fenomena yang terjadi secara natural dan dapat membuat pelaku start-up tetap bertahan dalam pertumbuhan bisnisnya yaitu humor. Penelitian ini bertujuan untuk mendalami dan memahami penggunaan humor dalam perusahaan start-up agar dapat dimanfaatkan dengan lebih maksimal. Penelitian ini menggunakan metode kualitatif dengan pendekatan fenomenologi. Hasil dari penelitian ini menunjukan humor sebagai katalisator dalam berbagai hal di perusahaan start-up yang dapat membuat pelaku start-up bekerja lebih optimal dan dapat bertahan ditengah tekanan iklim bisnis start-up.

Abstract. Start-up(s) in Indonesia have grown rapidly since internet usage became widespread in Indonesian society. Indeed, this growth also trigger(s) economic growth. The problem is that the current start-up climate is not conducive and full of uncertainty that may stress out employee(s) and founder(s). It can cause start-up(s) to suffer and lead to bankruptcy. On the other hand, there is a phenomenon that may help start-ups survive their business. This phenomenon is called humor, which is used by everyone in everyday life. This study aims to explore humor at start-up companies so that they can benefit from humor to help their business survive. This study uses a qualitative method with a phenomenological approach. The results of this study showed that humor was used as a catalyst in various things such as bonding, situation balancing, social control and building network in organizational settings. With humor as a catalyst, start-ups can work optimally and survive the pressures of the business climate.

Kata Kunci : humor, start-up, lingkungan kerja, psikologi organisasi,