PURWARUPA DATA WAREHOUSE DAN PERANGKAT ANALITIK PENUNJANG STRATEGI PROMOSI PADA IAIN SULTAN MAULANA HASANUDDIN BANTEN

DONY HUTABARAT,S.KOM, Dr. Wing Wahyu Winarno, MAFIS, CA, Ak

2015 | Tesis | S2 Teknik Elektro

An increasing number of universities both state and private has created a competitive competition between universities. Efforts to increase the number of applicants at the time of admission of new students every year, universities are in need of analysis tools that can enhance the promotion and promotion strategies to prospective students. IAIN Sultan Maulana Hasanuddin Banten not have information systems that can support those needs, because the historical data available on the new student enrollment transaction can not be directly processed into information that can support support promotion strategies. This study discusses the design of data warehouse and analytic tools that are used as a tool to support the new admissions strategy. By collecting and membesihkan the data source and then carried Extract, Transform, Load into a relational database and then make the application of analytical tools that can transform this data into the display (visualization) that is easy to be analyzed to support promotion strategies. It has been designed and built a data warehouse and analytic tools supporting the promotion strategy IAIN Sultan Maulana Hasanuddin Banten. Prototype data warehouse and analytic tools can display the resulting visualization number of applicants per academic year, per home town registrars, registrants per home school, parents income per registrant, per department were selected registrant (trend). And other features that can support in conducting promotional strategy.

An increasing number of universities both state and private has created a competitive competition between universities. Efforts to increase the number of applicants at the time of admission of new students every year, universities are in need of analysis tools that can enhance the promotion and promotion strategies to prospective students. IAIN Sultan Maulana Hasanuddin Banten not have information systems that can support those needs, because the historical data available on the new student enrollment transaction can not be directly processed into information that can support support promotion strategies. This study discusses the design of data warehouse and analytic tools that are used as a tool to support the new admissions strategy. By collecting and membesihkan the data source and then carried Extract, Transform, Load into a relational database and then make the application of analytical tools that can transform this data into the display (visualization) that is easy to be analyzed to support promotion strategies. It has been designed and built a data warehouse and analytic tools supporting the promotion strategy IAIN Sultan Maulana Hasanuddin Banten. Prototype data warehouse and analytic tools can display the resulting visualization number of applicants per academic year, per home town registrars, registrants per home school, parents income per registrant, per department were selected registrant (trend). And other features that can support in conducting promotional strategy.

Kata Kunci : Data Warehouse, Perangkat Analitik, Strategi Promosi, Perguruan Tinggi