KAJIAN WISATA BAHARI DI KAWASAN TUREDAWOLA WALO KABUPATEN NIAS UTARA

Meniato Telaumbanua, Prof. Dr. M. Baiquni.

2014 | Tesis | S2 Magister Kajian Pariwisata

Tujuan penelitian terdiri atas: (1) mengidentifikasi keunggulan aktivitas dan atraksi wisata bahari di kawasan Turedawola Walo; (2) menganalisis signifikansi pengaruh secara simultan dan parsial variabel aktivitas dan atraksi, amenitas, aksesibilitas, kondisi masyarakat lokal, keamanan, kebersihan dan informasi wisata terhadap Mutu Wisata Bahari di kawasan Turedawola Walo; dan (3) mengkaji perbedaan sifat partisipasi masyarakat dalam pengelolaan wisata bahari di kawasan Turedawola Walo Kabupaten Nias Utara. Penelitian ini dilakukan di Desa Afulu, Kecamatan Afulu, Kabupaten Nias Utara dengan menggunakan metode penelitian deskriptif kuantitatif. Pengumpulan data dilakukan dengan menggunakan metode survai dengan alat pengumpul data kuesioner terhadap 63 responden wisatawan/excursionists dan 80 responden masyarakat lokal yang digunakan sebagai sampel. Hasil yang diperoleh kemudian diolah dan dianalisis menggunakan uji regresi linier berganda untuk mengevaluasi signifikansi dan membuktikan hipotesis secara simultan dan parsial dari faktor-faktor yang mempengaruhi Mutu Wisata Bahari di kawasan Turedawola Walo dan uji Mann-Whitney untuk mengevaluasi perbedaan sifat partisipasi masyarakat dengan program Software SPSS versi 19.0 for Windows. Berdasarkan hasil penelitian diketahui bahwa: (1) aktivitas dan atraksi wisata yang paling unggul di kawasan Turedawola Walo adalah surfing; (2) variabel amenitas, kebersihan dan informasi wisata tidak berpengaruh secara signifikan terhadap Mutu Wisata Bahari di kawasan Turedawola Walo, sedangkan variabel aktivitas dan atraksi, aksesibilitas, kondisi masyarakat lokal, dan keamanan berpengaruh secara signifikan terhadap Mutu Wisata Bahari di kawasan Turedawola Walo; dan (3) perbedaan sifat partisipasi masyarakat diketahui bahwa partisipasi tidak langsung lebih besar daripada partisipasi langsung yang menandakan bahwa mayoritas masyarakat lokal Desa Afulu berpartisipasi secara tidak langsung terhadap pengelolaan wisata bahari Turedawola Walo Kabupaten Nias Utara.

The objectives of the research consisted of: (1) to identify the predominance of marine tourism activities and attractions in Turedawola Walo; (2) to analyze the degree of significance of activities and attractions, amenities, accessibility, local community conditions, safety, cleanliness and tourism information variables simultaneously and partially toward Turedawola Walo marine tourism quality; and (3) to examine the differences between direct and indirect participation of local community in the case of Turedawola Walo marine tourism development in North Nias Regency. This research was conducted in the village of Afulu, Afulu District, North Nias Regency by using a descriptive quantitative research method with the questionnaire addressed to 63 tourist/excursionist respondents and 80 local communities respondents used as samples. The results obtained were then processed and analyzed by using multiple linear regressions analysis to evaluate the significance and prove written hypotheses simultaneously and partially of seven factors affecting Turedawola Walo marine tourism quality and Mann-Whitney test to evaluate the differences between direct and indirect participation of local community in the case of Turedawola Walo marine tourism development tested by the software SPSS version 19.0 for Windows. Results of the research indicated that: (1) the most predominant activities and tourist attractions in Turedawola Walo is surfing; (2) amenities, cleanliness and tourist information variables did not give significant contribution to the quality of Turedawola Walo marine tourism, while activities and attractions, accessibility, local community conditions, and tourism safety variables gave significant contribution to the quality of Turedawola Walo marine tourism; and (3) indirect participation greater than direct participation of local communities indicated that the majority of local community in Afulu village participated indirectly in the case of Turedawola Walo marine tourism development in North Nias Regency.

Kata Kunci : wisata bahari, mutu dan produk wisata, masyarakat lokal, sifat partisipasi, Turedawola Walo-Afulu