TANGGUNG JAWAB PELAKU USAHA TERHADAP KONSUMEN MAKANAN INSTAN YANG KADALUWARSA DI PASAR TRADISIONAL KABUPATEN SLEMAN

yerrico kasworo, Dr. Ari Hernawan, S.H., M.Hum.

2013 | Tesis | S2 Magister Hukum

Penelitian berjudul “Tanggung Jawab Pelaku Usaha terhadap Konsumen Makanan Instan yang Kadaluwarsa di Pasar Kabupaten Sleman” bertujuan untuk mengetahui tanggung jawab pelaku usaha terhadap konsumen mie instan yang kadaluwarsa dan bentuk perlindungan hukum terhadap konsumen di pasar-pasar tradisional Kabupaten Sleman. Penulisan ini menggunakan pendekatan yuridis normatif, yaitu meneliti asas-asas hukum, kaidah-kaidah hukum, dan sistematika hukum dengan cara meneliti bahan hukum yang merupakan data sekunder. Untuk menunjang dan melengkapi dilakukan pula Penelitian Lapangan guna memperoleh data primer secara langsung dari subjek penelitian. Data yang diperoleh dianalisis secara kualitatif dan disajikan secara deskriptif. Hasil penelitian menunjukan bahwa tanggung jawab pelaku usaha terhadap konsumen makanan instan yang kadaluwarsa di pasar tradisional Kabupaten Sleman sudah mengalami peningkatan, pelaku usaha sudah semakin teliti dalam menjual makanan instan agar tidak terjadi kelalaian dengan menjual makanan instan yang sudah kadaluwarsa. Peran serta dari Badan Pengawasan Obat dan Makanan (Badan POM) dan instansi pemerintah lainnya juga berpengaruh dalam rangka memberikan perlindungan hukum kepada konsumen seperti dengan cara memberikan pengawasan dan pembinaan terhadap pelaku usaha di pasar tradisional Kabupaten Sleman.

The research entitled “Responsibility of Business Players towards Consumers of Expired Instant Noodles in Traditional Market of Sleman District” is aimed at identifying the responsibility of the business players towards consumers of expired instant noodles and the form of legal protection towards consumers in traditional markets of Sleman District. The research employed a juridical-normative approach and empirical approach, that is studying legal principles, legal norms, and legal system by investigating law materials which served as the secondary data. In order to support and complete the previous data, a field research was conducted to obtain primary data directly from research subjects. The obtained data were then analyzed qualitatively and presented descriptively. The research result indicates that the responsibility of the business players towards the consumers of expired instant noodles in traditional markets of Sleman District has increased significantly. They have sold instant noodles more carefully so as to not carelessly selling expired instant noodles. The National Agency of Drug and Food and other government institutions also participate in giving legal protection for the consumers such as by giving supervision and education for business players in Sleman District.

Kata Kunci : Tanggung Jawab, Pelaku Usaha, kadaluwarsa