INTEGRATED TICKETING SYSTEM OF PUBLIC TRANSPORT IN JAKARTA VS VÄRMLAND, SWEDEN

TEGUH HIMAWAN RONGGOSUSANTO, Prof. Dr. Ir. Siti Malkhamah, M.Sc.

2013 | Tesis | S2 Mag. S. & T.Transportasi

Besarnya tingkat pergerakan orang di wilayah DKI Jakarta dan sekitarnya memerlukan adanya keseimbangan pembangunan dan peningkatan pelayanan di sektor transportasi publik. Salah satu atribut dari pelayanan jasa transportasi umum adalah ticketing system, dimana saat ini sistem tersebut belum terintegrasi dan masih memerlukan peningkatan layanan. Oleh karena itu, pengembangan ticketing system menjadi integrated ticketing system sangat diperlukan untuk menjadikan transportasi umum yang kompetitif dan memiliki daya tarik bagi pengguna jasa transportasi. Dengan demikian, perusahaan dapat lebih leluasa dalam menetapkan pricing system dan memberikan kemudahan terhadap pengguna jasa dalam menggunakan layanan transportasi umum. Dalam melakukan analisis terkait dengan pengembangan sistem tiket baru yang terintegrasi, penyusunan tesis ini menggunakan pendekatan penelitian kualitatif dan data yang bersumber dari dokumentasi, archival records, interview, direct, dan participant observations. Selain itu, penyusunan tesis ini juga menggunakan kasus dari Värmlandstrafik AB sebagai comparative study dan teori New Services Development sebagai pendekatan untuk memberikan penilaian tentang kemungkinan dalam menerapkan integrated ticketing system. Dengan menganalisa data hasil survey pengguna jasa transportasi, tesis ini memberikan description dan explanation tentang karakteristik dan travel behaviour pengguna jasa transportasi, serta penilaian terhadap layanan ticketing system yang mendasari perlunya pengembangan layanan menjadi integrated ticketing system. Kemudian, dengan menggunakan comparative study akan memberikan hasil analisis terkait dengan hal-hal yang diperlukan dalam mengembangkan integrated ticketing system berdasarkan pada organizational process.

The heightened mobility of people in the DKI Jakarta province and surrounding area requires balance of the development public transport services. One of service attributes in public transportation is ticketing system. Currently, the ticketing system in Jakarta needs to be improved and still not integrated. Therefore, the importance to develop and implement a new integrated ticketing system to increase the competitiveness and attractiveness of public transports. It also gives an opportunity to the operators in order to implement several of ticket prices. There are some of barriers that faced by operators in development a new integrated ticketing system such as; institutional issue, resources integration, and financial problems. In order to describe and analyse the development of a new integrated ticketing system, this thesis uses a qualitative research approach and five sources of evidence i.e. documentation, archival records, an interview, direct and participant observations through a survey using the form of questionnaires that distributed to the public transport users. Further, this study also uses the case of Värmlandstrafik AB as the comparative study and the theoretical basis of the new services development as an approach to assess the possibility of implement a new integrated ticketing system. It aims to investigate the ticketing system phenomenon using information and data observations as materials to analyse, explore, and provide depth explanation. By analysing data from a survey of passengers, this study gave a description and explanation related the characteristic and the travel behaviour of passenger, also an assessment of ticketing system that underlies the development a new integrated ticketing system. Then, using the comparative case study of Värmlandstrafik AB that already implement an integrated ticketing system and the self-services in provision of public transport services gave an analysis what needs to prepare for implement a new integrated ticketing system consider to the organizational process.

Kata Kunci : An integrated ticketing system, TransJakarta Busway, Commuter Train Jabodetabek, New Service Development (NSD)