50%) with a Z-value of 6.91, indicating that the implementation of the program has met the farmers' expectations. Furthermore, the regression analysis indicated that education, land area, payment mechanism, and grain absorption operational significantly influence farmer satisfaction. Age and family dependents have no significant effect. Research suggestions are: (1) Bulog needs to ensure the readiness of funds and transport fleets to minimize payment delays and delays in the transport of paddy, (2) farmer groups should implement collective grain collection schedules to facilitate logistics, and (3) Early Adopter farmers should act as program ambassadors to promote the program via local networks."> 50%) with a Z-value of 6.91, indicating that the implementation of the program has met the farmers' expectations. Furthermore, the regression analysis indicated that education, land area, payment mechanism, and grain absorption operational significantly influence farmer satisfaction. Age and family dependents have no significant effect. Research suggestions are: (1) Bulog needs to ensure the readiness of funds and transport fleets to minimize payment delays and delays in the transport of paddy, (2) farmer groups should implement collective grain collection schedules to facilitate logistics, and (3) Early Adopter farmers should act as program ambassadors to promote the program via local networks.">
Laporkan Masalah

Kepuasan Petani Terhadap Pelaksanaan Program Serap Gabah di Kapanewon Godean Kabupaten Sleman

Naufal Tsany Hakim, Alia Bihrajihant Raya, S.P., M.P., Ph.D.

2026 | Skripsi | PENYULUHAN & KOMUNIKASI PERTANIAN

Penelitian ini bertujuan untuk: (1) menganalisis karakteristik petani peserta Program Serap Gabah oleh BULOG di Kapanewon Godean, (2) menganalisis kepuasan petani menggunakan dimensi SERVQUAL (bukti fisik, keandalan, daya tanggap, jaminan, dan empati), dan (3) menganalisis pengaruh karakteristik individu serta operasional Serap Gabah terhadap kepuasan petani. Penelitian dilakukan di Kapanewon Godean, Kabupaten Sleman. Metode dasar yang digunakan adalah deskriptif dan asosiatif dengan teknik sensus terhadap 59 petani terdaftar. Data dianalisis menggunakan Uji Proporsi untuk mengukur kepuasan dan Regresi Linear Berganda (metode Enter) untuk menganalisis faktor yang memengaruhinya. Secara sosiologis, berdasarkan Teori Difusi Inovasi, ke-59 petani ini merepresentasikan kategori Early Adopters (adopter awal). Hasil penelitian menunjukkan bahwa sebagian besar petani (>50%) merasa puas terhadap pelaksanaan program dengan nilai Z hitung sebesar 6,91 yang mengindikasikan bahwa pelayanan operasional BULOG telah memenuhi harapan petani. Hasil uji regresi menunjukkan bahwa tingkat pendidikan, luas lahan garapan, mekanisme pembayaran, dan penyerapan gabah berpengaruh signifikan terhadap kepuasan petani. Usia dan tanggungan keluarga terbukti tidak berpengaruh signifikan. Saran penelitian ini adalah: (1) pihak Bulog perlu memastikan kesiapan dana dan armada pengangkut guna meminimalisir penundaan transaksi serta keterlambatan waktu angkut gabah, (2) Kelompok Tani disarankan membuat jadwal pengepulan gabah secara kolektif di satu titik kumpul, dan (3) perlunya pemanfaatan petani Early Adopters sebagai narasumber program untuk mempromosikan program secara luas.

This research aims to: (1) analyze the characteristics of farmers participating in the Grain Absorption Program (Program Serap Gabah) by BULOG in Kapanewon Godean, (2) analyze farmer satisfaction using the SERVQUAL dimensions (tangibles, reliability, responsiveness, assurance, and empathy), and (3) analyze the influence of individual characteristics and operational Grain Absorption factors on farmer satisfaction. The research was conducted in Kapanewon Godean, Sleman Regency. The basic method used was a descriptive and associative method involving a census of 59 registered farmers. Data were analyzed using the Proportion Test for satisfaction analysis and Multiple Linear Regression (Enter method) for factor analysis. Sociologically, based on the Diffusion of Innovations theory, the participating farmers represent the "Early Adopters" category. The results showed that the overall satisfaction of farmers with the program is categorized as satisfied (>50%) with a Z-value of 6.91, indicating that the implementation of the program has met the farmers' expectations. Furthermore, the regression analysis indicated that education, land area, payment mechanism, and grain absorption operational significantly influence farmer satisfaction. Age and family dependents have no significant effect. Research suggestions are: (1) Bulog needs to ensure the readiness of funds and transport fleets to minimize payment delays and delays in the transport of paddy, (2) farmer groups should implement collective grain collection schedules to facilitate logistics, and (3) Early Adopter farmers should act as program ambassadors to promote the program via local networks.

Kata Kunci : kepuasan petani, program serap gabah, early adopters, SERVQUAL, regresi linear berganda.

  1. S1-2026-497617-abstract.pdf  
  2. S1-2026-497617-bibliography.pdf  
  3. S1-2026-497617-tableofcontent.pdf  
  4. S1-2026-497617-title.pdf