Penggunaan Model Keyakinan Kesehatan untuk Memahami Perilaku Protektif Orang Tua Megikuti Program Vaksinasi Covid 19 pada Anak 6 - 11 Tahun

YUSUF KHAIRUL, B.M Purwanto, Dr., M.B.A.,

2023 | Tesis | Magister Manajemen

Penelitian ini dilakukan untuk mengetahui penggunaan model keyakinan kesehatan untuk memahami perilaku protektif orang tua mengikuti program vaksinasi covid 19 pada anak 6 - 11 tahun, ukuran sampel pada penelitian ini adalah 212 responden yang telah memenuhi kriteria yaitu warga negara Indonesia (WNI), orang tua yang memiliki anak berusia 6 - 11 tahun. Teknik sampling yang digunakan adalah purposive sampling dengan teknik analisis data menggunakan analisis statistik deskriptif dengan pendekatan kuantitatif, kemudian uji hipotesis menggunakan metode analisis regresi berganda diikuti uji t dan uji F serta uji koefisien determinasi. Hasil pada penelitian ini menunjukan bahwa Perceived Susceptibility, Perceived Benefits, Cues to Action, Self-efficacy memiliki pengaruh positif dan signifikan pada Prevention Behavior. Sementara Perceived Severity, Perceived Barriers, keduanya ditemukan berpengaruh negatif pada Prevention Behavior. Variabel Perceived Benefits menjadi faktor yang paling kuat dalam mempengaruhi Prevention Behavior, sedangkan pengaruh paling lemah didapatkan dari Perceived Severity.

This study was conducted to determine the use of the health belief model to understand the protective behavior of parents following the covid 19 vaccination program for children 6-11 years old, the sample size in this study was 212 respondents who had met the criteria, namely Indonesian citizens (WNI), parents who have children aged 6-11 years. The sampling technique used is purposive sampling with data analysis techniques using descriptive statistical analysis with a quantitative approach, then hypothesis testing using multiple regression analysis method followed by t-test and F-test and coefficient of determination test. The results of this study indicate that Perceived Susceptibility, Perceived Benefits, Cues to Action, Self-efficacy have a positive and significant influence on Prevention Behavior. Meanwhile, Perceived Severity and Perceived Barriers were both found to have a negative effect on Prevention Behavior. The Perceived Benefits variable is the strongest factor in influencing Prevention Behavior, while the weakest influence is obtained from Perceived Severity.

Kata Kunci : Cues to Action, Perceived Barriers, Prevention Behavior, Perceived Benefits, Perceived Severity, Perceived Susceptibility, Self-efficacy