PERCEIVED GREEN HUMAN RESOURCE MANAGEMENT AND JOB PURSUIT INTENTION: UNDERLYING RELATIONSHIPS AMONGST GEN Z JOB SEEKERS

KAYANDRA SASDIYARTO, C. Budi Santoso, Dr., M.Bus.

2023 | Skripsi | S1 MANAJEMEN

Penelitian ini dirancang untuk menganalisis dan menguji pengaruh Perceived Green Human Resource Management terhadap Job Pursuit Intention Pencari Kerja Gen Z dengan Organizational Prestige sebagai variabel mediasi. Studi ini bersifat kuantitatif, dilakukan pada pencari kerja Gen Z Indonesia yang tinggal di Jakarta sebagai populasinya, dan menggunakan survei kuesioner sebagai metode pengumpulan data. Sebanyak 390 responden pencari kerja Gen Z yang tinggal di Jakarta diperoleh dari 14 Februari 2023 hingga 21 Februari 2023. Analisis data dilakukan dengan menggunakan structural equation model (SEM) untuk menguji hubungan antar variabel yang diusulkan. Hasil penelitian menunjukkan dukungan terhadap kedua hipotesis yang diajukan yaitu Perceived Green Human Resource Management berpengaruh positif terhadap Organizational Prestige dan Organizational Prestige berpengaruh positif terhadap Job Pursuit Intention.

This research is designed to analyze and examine the influence of Perceived Green Human Resource Management towards Job Pursuit Intention of Gen Z job Seekers with Organizational Prestige as the mediating variable. The study is quantitative by nature, conducted on Indonesian Gen Z job seekers living in Jakarta as the population, and utilizes a questionnaire survey as the method of data collection. A total of 390 Gen Z job seeker respondents living in Jakarta were acquired from 14th of February 2023 to 21st of February 2023. Data analysis was carried out using structural equation modelling (SEM) to examine the relationships amongst the proposed variables. Research results showed support for both proposed hypotheses being Perceived Green Human Resource Management positively influences Organizational Prestige and that Organizational Prestige positively influences Job Pursuit Intention.

Kata Kunci : Perceived Green Human Resource Management, Organizational Prestige, Job Pursuit Intention