Analisis Serial Dokumenter Netflix Don't F**k With Cats: Hunting an Internet Killer Perspektif Teori Moral Panics Stanley Cohen

TIFFANY DYFANDA MAHARANI, Dr. Hastanti Widy Nugroho; Rona Utami, S.Fil., M.Fil

2023 | Skripsi | S1 FILSAFAT

Penelitian ini dilakukan dengan tujuan untuk mendeskripsikan dan menganalisis fenomena moral panics di tengah masyarakat melalui analisis sebuah serial dokumenter Netflix Dont F**k With Cats: Hunting an Internet Killer dengan perspektif teori Moral Panics Stanley Cohen. Dalam penelitian ini, peneliti memaparkan secara deskriptif dan analitis terkait isu moral panics yang terdapat dalam serial dokumenter; alasan terjadinya moral panics dalam serial dokumenter; serta analisis moral panics dalam serial dokumenter melalui perspektif Stanley Cohen. Penelitian ini tergolong ke dalam model penelitian masalah aktual dengan jenis penelitiannya berupa penelitian kualitatif; serta dengan menggunakan pemikiran seorang tokoh dalam meninjau permasalahan yang diangkat. Teknik analisis yang digunakan ialah hermeneutika filosofis dengan unsur-unsur metodis berupa: verstehen, interpretasi, hermeneutika, dan induktif. Hasil yang dicapai dalam penelitian ini ialah: pertama, serial dokumenter Netflix Dont F**k With Cats: Hunting an Internet Killer memuat isu moral panics di dalamnya, yakni fenomena kepanikan dalam skala global sebagai bentuk respon atas fenomena pembunuhan berantai yang diunggah ke media sosial. Kedua, moral panics terjadi karena pemberian respon berlebihan oleh publik terhadap sang folk devils dengan pemicu utamanya berupa fitur "share" dalam media sosial; serta peran media massa (seperti CNN, media lokal Montreal dan Perancis) yang mampu menciptakan moral panics. Ketiga, terdapat lima tahapan penciptaan moral panics (target, warning, impact, inventory, serta reaction); lima karakteristik moral panics (concern, hostility, consensus, disproportionality, serta volatility), dan tiga upaya media dalam mengonstruksikan moral panics (penguatan isu, penciptaan folk devils, serta penetapan agenda (agenda-setting)) yang mempertegas adanya fenomena moral panics dalam serial dokumenter.

This research is conducted with the aim of describing and analyzing moral panics phenomenon in society through analysis of a Netflix's docuseries Dont F**k With Cats: Hunting an Internet Killer using Stanley Cohen's Moral Panics theory. In this study, the researcher examine descriptively and analytically the issue of moral panics contained in the docuseries; reasons for the moral panics in the docuseries; and an analysis of moral panics in the docuseries using Stanley Cohen's perspective. This research applied an actual problem model and used a qualitative approach. Moreover, it's conducted with the help of a figure's viewpoint to investigate the previously mentioned problems. The analytical technique used is philosophical hermeneutics with method elements in the form of: verstehen, interpretation, hermeneutics, and inductive. This research finds out that: first, the Netflix's docuseries Dont F**k With Cats: Hunting an Internet Killer contains the issue of moral panics, which is illustrated through global-scale panic as a response to serial killing phenomenon uploaded on the Internet. Second, moral panics occur due to the public's excessive response to the folk devils with the main trigger being the "share" feature on social media; as well as the role of the mass media (such as CNN, the local media of Montreal and France) which create moral panics. Third, there are five stages of developing moral panics (target, warning, impact, inventory, and reaction); five characteristics of moral panics (concern, hostility, consensus, disproportionality, and volatility); also three media efforts in constructing moral panics (strengthening issues, creating folk devils, and agenda-setting) which play major roles in emphasizing the existence moral panics phenomenon in the docuseries.

Kata Kunci : serial dokumenter; docuseries; moral panics; folk devils; media