Kajian Untuk Holding Company BUMN Perkebunan Di Indonesia Studi Kasus Pada PTPN I s.d. PTPN XIV
IHTISYAMUDDIN, HANDISNA HASHFI (Adv.: Indra Bastian, Prof., Dr., M.B.A.), Indra Bastian, Prof., Dr., M.B.A.
Tujuan dari penelitian ini adalah untuk memberikan usulan bentuk holding company dan strategi implementainya dalam perumusan Holding Company BUMN Perkebunan di Indonesia. Studi kasus dipilih berdasarkan karakter penelitian ini melalui hubungan teori terkait kombinasi bisnis dan holding company dengan kondisi BUMN Perkebunan. Holding Company memiliki dua bentuk umum yaitu investment holding company dan menegerial holding company. Pendekatan Parenting Advantage menjadi alat penentuan strategi implementasi. Secara spesifik strategi implementasi dibagi menjadi: dukungan dan pendampingan strategy, pemusatan fungsi dan layanan, sinerji pemasaran dan menejerial, serta sinerji operasi dan investasi. Kajian dilakukan pada laporan keuangan publikasian untuk memperoleh data tahun 2010. Hasil Penelitian menunjukan bahwa bentuk holding company yang tepat adalah managerial holding company dengan strategi utama melalui dukungan dan pendampingan strategi serta sinerji pemasaran dan menejerial.
The purpose of this research was to recommend the right form and implementation strategy in designing Indonesia State Owned Plantation Holding Company. A case study approach has been chosen due to the nature of this research that relates existing theory to business strategy and holding company with Indonesia SOE Plantation. There are two general form of holding company: investment holding company and managerial holding company. Parenting advantages approach as the tool to determine the implementation strategy. Specifically, the implementation strategy was categorized into: strategic guidance and support, Central Function and Services, Managerial and Marketing Synergy, also Operational and Investment Synergy. This research documentation is based on company financial statement to gain 2010 data. This research found that managerial holding company with strategic support and guidance and managerial & marketing synergy as implementation strategy is recommended.
Kata Kunci : Holding Company, SOE, SOE Plantation, Parenting Advantage, Merger and Acquisition, and Corporate level Strategy, BUMN, BUMN Perkebunan, Parenting Advantage, Merjer dan Akuisisi, dan Strategi Level Korporasi.
