Strategi Greenpeace dalam Kampanye Anti Perburuan Paus di Jepang

Yohanes Ivan Adi K , Maharani Hapsari

2016 | Skripsi | Ilmu Hubungan Internasional

ABSTRACT This undergraduate thesis examines how mobilisation process of Greenpeace in the anti-whaling campaign in Japan. This research demonstrates Greenpeace undergoes various stages before the conveyed claims are communicated. Greenpeace as a social movement who endeavours in environmental scope possesses perspective that whaling legalisation, which is constructed by scientific interest, is on the contrary to the goal of Greenpeace. Mobilisation process is encountered with understanding the aimed objective, accumulating internal resources, observing the opportunity and obstacle, determining collective identity, and implementing the actions of repertoire, which engender anti-claim from the targeted parties. Anti-claim from the government of Japan, Institute of Cetacean Research (ICR), and Kyodo Senpaku establishes dynamics of contentious politics. Keywords: contentious interaction, social movement, mobilisation, anti-whaling campaign, repertoire of contention

Kata Kunci : Kampanye - Jepang