Strategi Corporate Social Responsibility PT. Agincourt Resources Martabe:(Studi Kasus Implementasi Strategi Corporate Social Responsibility PT. Agincourt Resources dalam Program Site Visit pada Tahun

Siska Rannywati Purba , Adam Wijoyo Sukarno

2016 | Skripsi | Ilmu Komunikasi

Abstract Name : Siska Rannywati Purba Departments : Communication Science Title : CORPORATE SOCIAL RESPONSIBILITY STRATEGY (Case study: The Implementation of Corporate Social Responsibility Strategy PT Agincourt Resources on the Site Visit Program in 2012-2015) This research discusses about PT Agincourt Resources Martabe’s Corporate Social Responsibility strategy in the Site Visit Program in 2012-2015 based on five stages of CSR that includes engagement, assessment, plan of action, action and facilitation and evaluation. Site Visit program is corporate social responsibility that give introduction and comprehension about production and processing the waste of company. This research uses qualitative method with a descriptive study approach. In this research mentioned about implementation of Site Visit program who involving officer from original people of Iingkar Tambang. The implementation of five stages of CSR also excecuted by PT Agincourt Resources Martabe strategy through department of community relations. Key words : Corporate social responsibility, stage of CSR, case study, officer

Kata Kunci : Corporate Social Responsibility