Studi Kualitas Pelayanan Taman Pintar di Yogyakarta

Bagus Prasetyo, Yeremias T. Keban

2015 | Skripsi | Manajemen dan Kebijakan Publik (dh. Ilmu Administrasi Negara)

ABSTRACT Taman Pintar is an attraction of educational tourism in the form of a knowledge vehicle which was built with the concept of planned regional development, integrated and technology-based in order to give a space to express and to facilitate children to grow and develop in a fun educational situation. Taman Pintar Jogjakarta is the one and only tourism in the form of science center. Therefore, the good quality of services for a vehicle such as Taman Pintar is an important thing. So, many ways implemented to improve the service quality. This research was supposed to determine the quality of services in the Taman Pintar, and to specify the factors that influence the quality of services in the Taman Pintar. The research was done by using questionnaires-distributing method, observations, interviews, documents and literatures in order to get the information about the quality of services and the factors that affect services in the Taman Pintar. Most of the visitor had good responses to the Taman Pintar. It was measured by seeing the interest of the visitors which has reached the high point, the price of ticket was considered to be not burdensome for the visitors, and the easiness to get the information about Taman Pintar from various sources, also strategic location that eases visitors to visit Taman Pintar. The quality of infrastructure in the Taman Pintar is considered to be exactly the same with the expectations of visitors because the facilities are complete and clean. The existence of friendly, polite, responsible employees made the visitors feel satisfied so that the quality of services provided to the visitors was really maximum with good coordination of the organization, by always paying attention to internal coordination which always evaluated the employees, maintaining communication among employees and external can be developed in term of service improvement by doing cooperation with the outsiders. With the good quality of services in the Taman Pintar and by knowing the factors that affect the quality of service, it has implications to the satisfaction of visitors and the number of visitors are expected to keep increasing and The Taman Pintar can be people’s favorite place to visit, because by visiting Taman Pintar people can get the amusement, knowledge of art, science and technology, cultures and also they can get the good quality of services from the employees of Taman Pintar as science center vehicle in Yogyakarta. Keyword: Quality of Services.

Kata Kunci : Kualitas Pelayanan