Konstruksi Ibu Negara dalam Media:(Analisis Bingkai Pemberitaan Iriana Widodo oleh Tempo.co dan Republika Online Periode 100 Hari Jokowi 20 Oktober 2014-28 Januari 2015)

Fellicia Ajining Putri, Dian Arymami

2016 | Skripsi | Ilmu Komunikasi

ABSTRACT As a president wife, the first lady become a media scrutiny. It also happens to Iriana after her husband, Joko Widodo, elected as president. Her role as a first lady and a public figure giving its own views about gender roles. Since the duty of first lady is not written in the constitution, it gives the media freedom to report from any point of view, especially online media that have high-speed information access. Two online media that have high intensity in preaching Iriana are Tempo.co and Republika Online. The problem in this research is how Tempo.co and Republika Online frame Iriana. To that end, the method used is the analysis of Gamson and Modigliani frame model that defines frame as central idea organization or storyline that directs the meaning of events to an issue. Based on the research, found differences in reporting between Tempo.co and Republika Online. Tempo.co frames Iriana as a fashionable person, even potentially become a fashion icon for traditional clothes and local fabrics. Besides, Tempo.co also gives attention to Iriana appearance in public, such as when she gave a speech in some activities, her appearance in APEC, and her role in forming organization for the wives of ministers. Meanwhile, Republika Online frames Iriana with a negative image because of her inconsistency in wearing hijab, which is assessed only to lure voter during the campaign. However, both media implicitly frame Iriana with her dependencies as a wife. Anyhow, Iriana can not be separated from her husband figure, Joko Widodo. Keywords: first lady, framing, online media

Kata Kunci : Media Online; Media Sosial