Kesukarelawanan Kaum Muda di Social Media dalam Membentuk Gerakan Sosial Baru:(Studi kasus pada Individu yang Terlibat dalam Gerakan Gadjah Mada Mengajar).

DEWANTARA, Ramma Wisnu, Derajat S. Wedhyarto

2014 | Skripsi | Sosiologi

ABSTRACT The main purpose of this research is to reveal the voluntary activism of young people in social media in forming the social movement as the technology development still growing, especially after the appearance of Web.2.0 that changed the communication media format in the world, that the communication can be done in two direction and possibly make internal interaction between sender and receiver of message. The best features of social media are the speed of message distribution and success in creating a new public space for sharing and discussion about the issue. The first segmentation for using social media is young people that take the advantage on their movement to spread the issue and information in finding support from public and also as to state their existence in online media. The subject of this research is young people who involve in Gadjah Mada Mengajar (GMM), as the reason is this community activity is taking the advantage of social media as media of their organization activity like sharing GMM‘s Activity, the open recruitment and also as consolidation media among members of the community. The result of this research is young people that belong to GMM are successfully take the advantage of social media as media for their movement that can be found by online activism of the community in creating voluntary activism of young people. Keyword: Voluntary, Young People, Social Media

Kata Kunci : Gerakan Sosial